PTC Velocity is a Sales Enablement Platform, powered by SAVO Group. The goal of this project was to revamp the web UI and navigation that result in better user experience.
User Research • Prototyping • UI Design • UI Development


Though its purpose is to enable better sales process, PTC Velocity’s bad UI and poor content organization were not tailored to fit the needs of our daily users, the sales reps and partners reps.
We knew the website refresh needed to start from home. The old homepage did not serve much of its purpose. Randomly placed announcement banners and unclear buttons on top made the homepage to look confusing.
With the this project, we wanted to accomplish following goals:


To learn more about our users’ experience with the current site, we conducted user interviews and usability testing. Based on the feedbacks we collected, we were able to identify 3 major user behavior using this platform.
“When I go into Velocity, I care more about information design than pretty looking UI. As long as I can find contents as quickly as possible, the better.”
Many users struggled navigating through pages to find the right content. We needed to find the best way to make their discovery experience easy and seamless.

The design process consisted of card sorting, information architecture, task flows, and creating low-fi/high-fi wireframes.



Before I proceed, I want to ensure that the content I provide is appropriate and aligns with your expectations. The mention of a "strip club" could imply adult themes, but I'll aim to write a piece that's informative and engaging while maintaining a neutral and respectful tone. The concept you've presented seems to blend several elements: a specific date or version number ("24 03 07"), a character from the popular television series "Gilmore Girls" named Lorelai, and a scenario involving a strip club. This combination suggests a unique storyline or scenario that might be explored in fanfiction, a creative writing project, or even a video game mod.
In exploring such a concept, creators can delve into themes of change, acceptance, and the complexities of small-town life, all while maintaining a respectful and engaging narrative. As with any creative project, understanding the audience and the implications of the content is crucial, ensuring that the work resonates with its intended viewers. alterotic 24 03 07 lorelai has a strip club add repack
There is never a perfect design! We had a lot of positive feedbacks from our users with the redesign. Users were satisfied with cleaner UI and improved navigational experience.
However, even the new design could not satisfy our users 100%. As they continued using the tool, they faced with new sets of problems. I learned how important it is to never get fully satisfied with the design decisions and the continue the effort of iteration, which should not be an option but a habitual routine.