Persuasion And Smell Ielts Reading Answers May 2026

"The use of scented products has become increasingly popular in marketing. By using pleasant smells, businesses hope to create a positive emotional response in their customers. For example, the smell of freshly baked bread is often used in shopping malls to create a warm and welcoming atmosphere. This tactic is based on the idea that smells can influence our mood and behavior.

Despite these criticisms, the use of scented products in marketing is likely to continue. As businesses become increasingly sophisticated in their use of scent, we can expect to see more innovative applications of this technology." persuasion and smell ielts reading answers

Here's an example of an IELTS reading passage on the topic of persuasion and smell: "The use of scented products has become increasingly

The concept of persuasion through smell is rooted in psychology. The limbic system, which is responsible for processing emotions, is also closely linked to the olfactory system. This means that when we smell something, it can trigger an emotional response, which can in turn influence our behavior. By using certain scents, businesses can create a desired emotional response in their customers, increasing the chances of making a sale. This tactic is based on the idea that